OVERVIEW
BRAND
MIKIMOTO
PRODUCT
Pearl Necklaces & Accessories
AIM
Reframe Mikimoto from heritage status to living meaning—using Interbeing (Indra’s Net) to show that every pearl, like every person, reflects and belongs to the whole. We will turn pearls into symbols of presence, belonging, and conscious beauty, while honoring Mikimoto’s craft and stewardship of the sea.
Indra’s Net is an ancient Buddhist metaphor, imagines the universe as an infinite web of jewels. Each jewel reflects all the others endlessly — a vision of connection, interdependence, and wholeness. Nothing stands alone; everything shines through everything else.
Pearls are not just adornment; they are living metaphors of patience, resilience, and interconnectedness.
Mikimoto redefines luxury for a new generation: not as status, but as meaning. “Interbeing” is a poetic journey that transforms pearls into symbols of presence, belonging, and conscious beauty.
Campaign Visuals, Digital Experience, AR Filter, Spatial Concept (Pop-up Store, Retail, Installation, Outdoor Brand Activation), Sculpture, Curation, 3D Visualization
ENHANCE your digital experience with the official soundtrack for INTERBEING
SPATIAL CONCEPT | Interactive Installation
INSPIRATION | Indra's Net, a Buddhist Metaphor
The Interbeing Sanctuary, Tokyo, Japan
Credits: 3D Modeling (Blender)
Indra's Net, a Buddhist metaphor for INTERdependence
Credits: 3D Modeling (Blender)
SPATIAL CONCEPT | Experiential Configurations
The Interbeing Sanctuary, Tokyo, Japan
Credits: 3D Modeling (Blender)
The Interbeing Sanctuary, Tokyo, Japan
Credits: 3D Modeling (Blender)
The Interbeing Sanctuary, Tokyo, Japan
Credits: 3D Modeling (Blender)
The Interbeing Sanctuary, Tokyo, Japan
Credits: 3D Modeling (Blender)
RETAIL CONCEPT | Product Display
Retail Pop-up
Credits: 3D Modeling (Blender)
Product Display
Credits: 3D Modeling (Blender)
INTERACTIVE TOUCHPOINTS | Sensory-Reactive Pearls
INTERACTIVE INDRA'S NET
Interactive Net made of sensory-reactive pearls, which are lit up by touch. The light spreads further to other pearls, invoking the idea of “Interbeing” and interdependence.
PROTOTYPE | Luminous Pearl (3D Printed)
(1) 3D Model with an Incision
(2) Ready for 3D Printing
(3) 3D Printed Pearl
(4) LED Diode Attachment
DIGITAL CAMPAIGN | Editorial Campaign & AR Filter
EDITORIAL CAMPAIGN featuring the “Net”
Credits: Image Generation (DALL-E), Photo Edit (Photoshop)
AR FILTER
Credits: Image Generation (DALL-E), Prototype (Figma)
ART CURATION | Face Mask “Indra's Veil”
KEY VISUAL | Indra'a Net for digital campaign purposes
Credits: 3D Modeling (Blender)
INDRA'S VEIL - Hand-latticed gold thread with pearl appliqué
Credits: Creation of the face mask
INDRA'S VEIL - Hand-latticed gold thread with pearl appliqué
Credits: Photography, Photo Edit (Lightroom)
PROGRAM CURATION | Pearl Ritual, Contemporary Dance Performance & Dialogues on Sustainability
THE MIKIMOTO PEARL TEA & PATISSERIE
Credits: Image Prompting (DALL-E)
CONTEMPORARY DANCE PERFORMANCE
Credits: Curation
THE PEARL TALKS
Dialogue on Sustainability: Mikimoto experts + marine conservation voices share regenerative practices in pearl farming.
Credits: Image Prompting (DALL-E)
ARTWORK CURATION | Interactive Art | “Sable cinétique” by Adrien M & Claire B (2015)
By Adrien M & Claire B, 2015.
Particle system reacting to the movement of a series of juggling balls on
a 4k multi-touch screen.
The interaction between people and digitally responsive surfaces, so they came up with this kinetic table. The surface, when touched, allows movement of particles which look like dust and is absolutely mesmerising.